For the past six years, RubyLaw has conducted authoritative research on the legal marketing technology ecosystem to help marketers and business developers understand what technology is being used at firms of all sizes.
- Map Your Stack and receive a complimentary visualization of the systems and tools
currently deployed by your organization. - Download last year's 2024 Legal Marketing Tech Stack Blueprint and see how your
firm stacks up! - Read (or hear about) additional insights in the 2024 Legal Marketing Technology Study
and the corresponding Webinar, where we analyze the changing technology and current
trends.
Map Your Stack
Map Your Stack is an ongoing initiative and complimentary service that enables law firms to visualize the systems and tools currently deployed by their organizations. Map Your Stack offers individuals at law firms a digital copy of their team's respective martech stack. Here is a visualization of a sample stack.
This helpful reference can be shared with colleagues internally when discussions about existing pain points and future opportunities arise. Your team can use this to map out an aspirational martech stack filled with the systems and tools that you intend to adopt in the coming 12-24 months.
To receive your copy, please complete a brief questionnaire about your current martech stack (or click the button below). We'll send back a PDF of your firm's legal marketing technology ecosystem within a few days.
Download the 2024 Legal Marketing Tech Stack Blueprint
Now that you have a customized blueprint of your firm's technology stack, you can see how your firm compares to others.
The latest edition of the Legal Marketing Tech Stack Blueprint provides the most current and accurate picture of the prevailing marketing technology systems and tools used by law firms everywhere.
The 2024 blueprint includes an "all-sector" version that shows the overall picture of systems and tools used by all law firms. It also includes revenue-segmented versions that help legal marketers and business developers assess their respective firms’ selections compared to those of their peers and competitors.
It also includes sample and blank technology stacks for teams to prepare aspirational stacks and make internal business cases.
Request your copy of the 2024 Legal Marketing Tech Stack Blueprint, or click the button below.
Read the Report: 2024 Legal Marketing Technology Ecosystem Study
In our third year of partnership with the Legal Marketing Association (LMA), we bring new insights into legal marketing technology to the sector. This includes our first opportunity to use the Adoption Ratio to look back and benchmark against last year's findings. We also examine the impact and evolution of AI on legal marketing and the critical manual processes keeping firms moving forward.
We look at change and progress within each of the respective survey categories and the systems and tools being deployed for firms of all sizes. Find out which tools are most prevalent and how legal marketers use them to meet their most critical business needs!
Request your copy of The 2024 Legal Marketing Technology Ecosystem Insights Report, or click the button below. You can also check out an excerpt, which was published in the LMA's Strategies & Voices.
2024 Legal Marketing Technology Ecosystem Insights Webinar
RubyLaw hosted the 2024 Legal Marketing Technology Ecosystem Insights Webinar to complement the written report. During the first part of the session, the RubyLaw team shared insights and findings from this year's study, followed by a panel discussion moderated by RubyLaw's CEO, Jaron Rubenstein
We invited the following experts to share their opinions and perspectives:
View a replay of the 2024 Legal Marketing Technology Ecosystem Insights Webinar, or click the button below.
